As a jeweler, your brilliance shines in your work…
…But when it comes to marketing your business, you know that there’s something standing between you and your highest potential.
"The Stay Gold Collective is a must for anyone with a jewelry brand!”
Liz not only shares valuable information to help grow your business but also introduces you to a lot of key industry people.
- Sumer Sayan, Harlin Jones
After a decade of marketing in the jewelry industry, I’ve seen this struggle time and time again.
The good news is I’ve also seen the other side where designers feel empowered to:
Develop a distinct voice (and sense of ease) in marketing and communication
Shave years off of growing confidence and authority in the jewelry community
Build a highly profitable business fueled by a passion for creative expression
That’s just the tip of the iceberg for jewelers who know this one little secret...
Marketing is not a series of steps.
It’s a constant line of communication that you create with your audience.
And the best part?
You don’t have to create in a vacuum or hermit mode anymore because you are so not alone!
"The Stay Gold Collective has been essential in the success of my brand!”
Liz and the community of designers in Stay Gold are great resources and cheerleaders for any jewelry entrepreneur. Liz gave me the propulsion to try new things and get out of my comfort zone. I am so grateful for her support.
- Elise Thompson, Mejia Jewelry
When you join The Stay Gold Collective, you’ll receive instant access to:
Weekly live trainings on Zoom with convenient replays
Monthly interviews with industry-leading guest experts
Our members-only forum to connect and ask questions
Direct feedback about your brand, sales, and marketing
Access to our growing vault of over 100 video trainings
PLUS a complimentary 30-minute consulting call when you sign up!
This level of access and resources would normally be priced at $3,500 individually… As a member of The Stay Gold Collective, it’s yours for $50 per month.
There’s no commitment and you can withdraw your membership at any time!
Hi, I'm Liz.
I'm passionate about working with independent jewelry artists to help them to define their voices and thrive in the modern marketplace.
Before finding my way to the jewelry industry, I studied Marketing and Communications at Drexel University – but it was a shift to Digital Marketing that granted me accounts for large brands like Black & Decker and a new understanding of its possibilities.
A cross-country move led me to my first jewelry industry job: Digital Marketing Manager for legendary jeweler Todd Reed in Boulder, Colorado where I promptly fell in love with the jewelry industry.
It was a dream to oversee the advertising, public relations, sales, and trade shows, all while also enjoying a front-row seat to the jewelry design and making process.
The position was a joy but, eventually, I couldn’t ignore the urge to spread my wings.
In 2016, I left Todd Reed to launch The Stay Gold Collective and started accepting jewelry brand clients and freelance work as well as taking on trade shows.
"Liz has helped me grow as a designer and businesswoman.”
Being part of Liz's Stay Gold Collective has been great for my business! She invites knowledgeable guests to talk to us about different topics in the industry, and I've found support among a bunch of new jewelry friends. I've learned what areas to focus on and where to not spin my wheels.
- Hilary Finck, Hilary Finck Jewelry